Sunday, September 21, 2014

The Big Trends- London Fashion Week Spring 2015

Burberry Spring 2015  
What I loved most:

On the Runway: Marchesa, Temperley London, Tom Ford, Jean Pierre Braganza, Mary Kantrantzou, Erdem

Off the Runway: Marchesa’s 10th Anniversary and their return to London Fashion Week

Major trends from London Fashion Week after the jump...

Tuesday, September 16, 2014

Unforgettable Moments: Seven Years with Vogue

Jean Paul Gaultier Bridal Couture, Vogue October 2002

I have been reading Vogue for as long as I can remember, but in 2007, I began collecting every issue of Vogue and since then my collection of Vogue magazines has moved with me from Miami, to D.C., to New York City, and now back again to Miami. I became an adult the same year turning 18 in March of 2007 and through this journey of growing up and discovering who I am and what I am passionate about Vogue has been a guidebook, history teacher, and a resource for inspiration. One that simultaneously taps into the dreams and nostalgias of fashion in a way that is unprecedented and incomparable to any other publication that focuses on the topic. 

My most memorable moments with Vogue…

Monday, September 15, 2014

Three Decades of UK Fashion: The History of London Fashion Week

Burberry Fall 2012

Eccentric, daring, risky, fun perfectly describes the versatile and abstract nature of London Fashion and fuels my excitement for what we have witnessed over the weekend and what is to come from Spring 2015 in London. Currently underway, London Fashion Week, the youngest of the “Big Four” fashion weeks, continues to evolve and prove its relevance to the global fashion community after 30 of years of formally existing, but let us start from the beginning. 

Friday, September 12, 2014

The Big Trends-New York Fashion Week Spring 2015

Rodarte Spring 2015
What I loved most about Fashion Week:

On the Runway: Nicole Miller, Versus Versace, Custo Barcelona, Jonathan Simkhai, Alice & Olivia, and Bibhu Mohapatra

Off the Runway: Polo Ralph Lauren 4-D presentation, the video of 73 questions answered by Anna Wintour, the re-design of which made it 10x easier to see all the images from the shows, Jason Wu sells majority stake to InterLuxe

Major trends from NYFW after the jump...

Wednesday, September 10, 2014

The Thread of Ralph Lauren Collection Advertisements

Ralph Lauren Collection Fall 2014 Ad
As most, I am excited for what the Spring 2015 Ralph Lauren Collection will look and feel like. “Feel” because ever since my favorite show all of time, the Spring 2008 Ralph Lauren 40th Anniversary Collection, I have paid special attention to Ralph Lauren as a brand and realized there is a definite emotion that comes through in his collections and specifically his advertisements. I have always felt the Ralph Lauren woman was someone who is sure of herself, her status, and her tastes. 

Sunday, September 7, 2014

Passion Pays: Mergers and Acquisitions...Jason Wu Sells Majority Stake to InterLuxe

Jason Wu Spring 2013

The idea of very creative high-end brands selling portions of their company or becoming a part of a conglomerate is an excellent move for the industry. It takes a lot to run a business today with the social media aspects of business, rising production costs, and the demand to be creative and offer products in the form of content or merchandise on a very rapid basis to satiate today’s consumer. 

Friday, September 5, 2014

Tried and True: How Ralph Lauren Sustains Brand Identity in an Evolving Fashion Industry

Ralph Lauren Fall 2014 Ad

Looking through all of the images from New York Fashion Week makes me think of how this is the time of season where brands are most aware of their brand image and how the consumer and general public is perceiving the value of their brand. This element of business is key because the way you present yourself as a brand determines how your core customer discovers you, and defines your niche within the industry as a whole. 

When reading any fashion magazine I take the time to observe the advertisements to understand what message designers and fashion brands are looking to convey to their audiences. In the September 2014 issue of US Vogue, I paused on Ralph Lauren’s advertisements as he is one of my favorite American designers and seeing his Fall ads confirmed why this brand continues draws me in to their images each season.

Thursday, September 4, 2014

The Most Wonderful Time of the Year--Fashion Month is Here!

Prada Spring 2013 by Kevin Tachman

And so we start again…

New York, London, Milan, Paris, the best, the elite, the dream unfolds.
When I dream of fashion three things come to mind that is FASHION to me and that is Vogue, Department Stores (online or brick and mortar), and Fashion Month. All of these things and the ideas and fantasies that go with them are fashion and have been the epitome of fashion to me for as long as I can remember. This month is the start of the fashion year so in honor of its beginning I am dedicating this month on The Style Weaver to those three things that were the beginning of my love for this fantastical, beautiful, crazy, and glamorous industry.

Thursday, July 17, 2014

Fashionably Active: The Resurgence of Fashion Fitness Apparel

Adidas Originals Spring 2013 Ad 

Active wear is making a huge impact in the fashion industry. From incorporating active influenced details into apparel to new avenues in which to introduce active wear to the market, this sector is providing consumers an apparel category that provides comfort and utility. This surge in active wear, specifically in Yoga apparel, stems from the success of yoga apparel pioneers Prana and Lululemon as well as the addition of active specialty shops by major brands such as Bebe Sport and Victoria’s Secret Sport launched in 2003 and 2011 respectively. Newcomers such as H & M Sport launched in 2013 and Net-a-Sporter and who both launched active categories this month have solidified the staying power of fashionable fitness.